| Real-world examples of the results our ControlExec model can deliver | ||||
| 1 | 42% Higher Sales Conversion | Finance Sector – new business sales per quarter increased from 8 to 14, converted from a running quantified lead bank of 50 prospects. Training in selling benefits through questioning resulted in a closing ratio increase from 1/6 to 1/3-4. | ||
| 2 | 40% Marketing Enquiries Increase | Finance Sector – highly successful marketing communications strategy based on ‘Triggered Needs Response’, resulting in up to 40% more enquiries over previous ‘features based’ communications. | ||
| 3 | 27% Customer Spend Increase | Retail Sector – a combination of added value presentation and benefit questioning skills development producing average customer spend increases of up to 27%. | ||
| 4 | Customer Focus – Sales | Hearing Aid Manufacturer – established highly successful agent development programme progressing to end user market led strategy, training and distributor support. | ||
| 5 | Customer Focus – Production | Food Sector – extremely successful transition to new technology and working practices supported by performance assessment and supervisor coaching. | ||
| 6 | 35% Pricing Uplift | Multiple Sectors – ‘Beneficial Sales Proposition’ developed incorporating added value factors thus enabling price increases. | ||
| 7 | 13% Cost Reduction | Retail Food Sector – returns costs reduced by up to 13% plus the benefit of increased sales through the introduction of ‘Best Sellers’ projects, sales, and stock performance initiatives. | ||
| 8 | Increased Revenue | Multiple Sectors – ‘Mission and Policy Conflict’ initiatives created more flexible approach on cost>price>turnover issues, resulting in increased revenue from both greater profit in some issues and improved turnover in others. | ||
| 9 | Customer & Product Sales Retention | Multiple Sectors – introduction of ‘Lost Sales Reporting’ resulting in increased product sales and customer retention. | ||
| 10 | 15% Distributor Retention Increase | Electronics Sector – sales distribution agent retention increased by up to 15% as a result of relationship management projects including supported personnel development programme actually overcoming competitor pricing advantage. | ||
| 11 | Performance Management Development | Performance management culture and application including sales, profit, retention, development, and policy. | ||
| 12 | Personnel Performance Counselling | Multiple Sectors – faced with some weaknesses in individual personnel who also possessed significant strengths making replacement a poor option, ‘Performance Counselling’ has proven to be dramatically effective leadership development. | ||